One of our driving interests at Uncorked Studios is the interaction between hardware and software, so when Zepp Labs approached us with their new, exceptionally small wearable device, we saw huge potential.
While Zepp had an existing golf app and website, they were expanding reach to two new and different sports — baseball and tennis.
The Zepp device is mounted to your golf glove, baseball bat, or tennis racket, and provides valuable information about each swing. The companion iOS apps needed to provide immediate feedback in the field, as well as more in-depth information that could be explored later.
Our team worked closely with Zepp to develop a foundation that could apply the same basic app framework to the three distinct sports. The overall app structure, core interactions, and visual design each considered our athletes and the context in which they’d be using Zepp.
The Zepp website also received a complete redesign. Not only had the core Zepp brand been updated, but the addition of the two new sports required a reorganization of content. We worked with Zepp and their development partner to create a site that allowed athletes to quickly identify themselves by sport and find the content most relevant to them.
For a more in-depth look at our research into wearables and connected hardware, check out our Wearables Report.
Native Mobile UI
Lab and Field Research
Responsive Web UI Design